What is a QR Code?
These codes are the new bar codes that can be scanned by a cell phone with smart capabilities, or smartphone. When a smart phone scans the QR code, it will take the shopper directly to the page of the product or business, or wherever the QR code is routing them.
Better Business with QR Codes
Americans are just scratching the surface on how these QR codes will benefit their business, but things look promising. No matter how large or how small the business is, it can benefit from the use of QR codes.
What are URL Shorteners?
There are websites that marketers can go to have their URL shortened. This shortened URL will still get people to the same site, but takes up less space in the SMS or mobile message.
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